Live Breathe Alaska - Beacon Media + Marketing

Resources for Health and Wellness

Live Breathe Alaska

Category: Inbound
Industry: Health & Wellness
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Challenge:

Live Breathe Alaska was created to be a health and wellness resource specifically catered to Alaskans. Difficult environmental challenges like long winters and availability of fresh fruits and vegetables are just a couple of subjects that Live Breathe Alaska addresses. In order for Alaskans to have brand recognition of Live Breathe Alaska, a trustworthy and polished image was needed to embellish their social media presence.

Solution:

We created social media posts that addressed the questions every Alaskan has but has never been able to answer without a strenuous Google search. Actual Alaskan imagery like fireweed, mountains, local dishes, and common activities was used for each post. By using bright and colorful imagery and directly answering a question we were able to garner not only engagement but also the trust of the community.

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