The Blog

Beacon Video Process

Pre-Creative Brief: AM compile a client brief with general info for staff. Creative Brief: Client, AM (Jenn and Raquel), Video contractor,(if available) all of production, writer, assistant, production manager, video Read More

New Website Design Process

The creation of a website can be a rather technical process. So there are specific details the web department needs in order to complete it. With this in mind, please Read More

Inbound Project Manager

Primary Responsibilities: The Inbound Project Manager has the principal responsibility for ensuring clients receive services as detailed in inbound products sold to clients and to nurture the client relationship to Read More

Onboarding – From Sales to Account Manager

This process outlines exactly how to onboard a client that has just signed a contract, and bring the Account Manager up to speed to take over client communication and projects. Read More

Account Strategist

Primary Responsibilities: The Account Strategist has the principal responsibility of assisting the Marketing Specialists in ensuring clients receive services as detailed in all sold contracts and to nurture the client Read More

Commissions Process

This page documents the commission process for Accounting, Management, and Staff. Staffer creates Commission Sheet and turns it in by the 8th to Accounting. Accounting checks to make sure each item the commission Read More

Content Creator Role Definition

Primary Responsibilities: The Content Creator is responsible for generating content and maintaining the established flow of posting and response promised to inbound marketing clients to achieve targeted traffic goals across Read More

Graphic Designer Role Definition

Primary Responsibilities: The Graphic Designer has primary responsibility for creatively contributing to brainstorming client content strategies, generating content within those strategies and delivering design timely to all printers, project managers Read More

Marketing Specialist Role Definition

Primary Responsibilities: The Marketing Specialist has the principal responsibility of  ensuring clients receive services as detailed in all sold contracts and to nurture the client relationship to develop long-term positive Read More

Role Definitions

Each Role Definition is broken up into several categories to help each employee know exactly how they fit in the company. Primary Responsibility The primary responsibility is a general summary Read More

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