Who We Are

Your Expert Mental + Behavioral Health Marketing Partner

Beacon Media + Marketing is a data-driven digital marketing agency with strategic expertise in the mental health care and behavioral health industries. We love working with companies that make an impact in their communities.

Who We Are

Before Beacon Media + Marketing ever existed, there was a therapist helping people rebuild their lives.

For our founder, Adrienne Wilkerson, Beacon’s story began long before the company itself. Growing up with a father who dedicated his career to behavioral health, Adrienne saw firsthand the life-changing impact compassionate care could have. She also came to understand that even the most exceptional providers can only help people if those people are able to find them.

That realization became the foundation for Beacon. More than a marketing agency, we were built to help organizations with meaningful missions communicate with their communities and connect with the people who need them most. And while our roots are in behavioral health, that same purpose now guides the work we do across every industry we serve.

Founded in Anchorage, Alaska—a city shaped by its connection to the sea—the name Beacon couldn’t be more fitting. A beacon doesn’t chart the course or steer the ship; it simply provides a clear point of guidance when the way forward isn’t obvious. That’s the role we strive to play for every client: bringing clarity, confidence, and direction in a constantly changing digital world.

Our Mission + Values

Our Vision

We are driven to inspire, making an impact from our community to the world.

Our Mission

We follow a simple truth: lead with people over profit. We’re guided by values that honor relationships, family, and well-being. We trust both wisdom and intuition to chart our course. As innovators at heart, we have the courage and creativity to reimagine what’s possible.

Our Values

People First

We put relationships, family, and well-being above profit.

Integrity & Courage

We do what's right, even when it's hard.

Wisdom & Intuition

We trust both reason and instinct to guide our decisions.

Innovation & Creativity

We challenge the status quo and embrace change.

Excellence & Impact

We go deep, pursue excellence, and make a lasting difference.

Resilience

We never give up; perseverance is in our DNA.

Collaboration & Elevation

We connect, support, and lift each other higher.

Inspiration

We aim to inspire our teams, clients, and communities, from local to global.

Who We Aren’t

If you’ve been burned by marketing before, you’re not alone. You’ve probably sat through confusing calls, watched budgets disappear, and been handed reports that didn’t explain much. let alone drive results. We hear that story a lot. And that’s why we’re here. Because we’re not an agency that overpromises and underdelivers, throws jargon at you, chases trends, or tries to sell you on tactics that don’t move your business forward.

There’s also no pretending everything is fine when it’s not. Honest conversations, thoughtful adjustments, and a grounded approach to growth are part of the process. For those looking for shortcuts or quick wins, this probably isn’t the right fit. But for those ready for a more focused, transparent, and steady path forward, this is where things start to change.

Here at Beacon, what matters is an understanding what’s working, what isn’t, and what to do next. Because at the end of the day, growth shouldn’t feel confusing, frustrating, or out of your control. It should feel clear, intentional, and built on something you can actually trust.

Real People. Real Perspective.

Every idea comes from someone with a point of view. Meet the team behind the work.

Denali Emmons team
Lynne Harkin team
Sean Dryden team
Michelle Williams team
Ken Okonek team

Awarded & Recognized

23+ Inc. 5000 rankings and 23+ Communicator Awards in Health & Wellness. We’re proud to be recognized by the industry’s most trusted names.

inc5000

Inc. 5000 Honoree

clutch

Clutch Champion 2023

UpCity Top Digital Agency

expertise

Expertise.com Best Agency

Prefer to Listen? Tune into The Beacon Way Podcast

On The Beacon Way, Adrienne Wilkerson, CEO and co-founder of Beacon, connects with entrepreneurs and business leaders who share what it really takes to build and lead.
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